Execution in business and life is one of those areas that everyone knows is important, but often it’s not a core focus when making big life or business decisions, and I think it should be.
Often when we are making the big decisions, we look at what is on paper, which are the intentions, and we fail to focus on the execution.
Customer service is a fine line between hard skills - the ones that we teach, and soft skills - the ones that are about emotional intelligence and how we make people feel, and which often can’t be taught.
You can’t make someone be nice to people and you can’t teach someone to have an engaging personality. That is why I think it’s imperative to hire for personality, and train skill in customer service focused roles.
It goes without saying that there is a lot of good that comes from using social media and being able to connect with so many people on a regular basis.
From a business perspective you can reach your customers like never before, but have you thought about how you manage your personal brand online?
Kate Bickford MD & Owner - BK AGENCY: