Client
Sparkke Change Beverage Company
What they needed
Sparkke is a female-led social enterprise raising awareness and funds for important social issues through award-winning beers, ciders and wine – the great conversation starters of our generation.
Sparkke gives a damn about what goes in and on their cans believing that it matters what you consume – and what consumes you. they make 100% natural, award-winning beers, ciders, alcoholic ginger beers and hard lemonades. They’re layered, nuanced and seriously delicious!
BK Agency was engaged to assist with digital brand management through social media marketing, content and creative copywriting that engaged and captivated their audience. their audience is community-minded, engaged and loyal and is predominantly gen z.
this highly engaged and educated audience care about social issues affecting the world around them - from climate change to women's rights - sparkke’s brand messaging needed to be strong, bold, challenging the status quo but also carry a certain softness and humour.
What we did
how we went
BK Agency was engaged to assist with digital brand management services.
Strategic marketing through digital marketing techniques. Including - Social media management, photography, copywriting, digital advertising, marketing advisory and marketing campaigns.
We grew their social audience to over 10k and ignited many meaningful debates and discussions. their community management revolves around engaging and challenging the status quo, which requires finesse and engaged responses.
It’s a brand that has its finger on the pulse.. bk agency has worked with the team at sparkke several times in 2018/2019 and again in 2022 on brand management.
