On the 8th of March, I was giggling with a girlfriend who was visiting from interstate about toilet paper hoarders and wearing masks in public. We knew that Covid-19 was serious, but as we talked it over and laughed while visiting an Adelaide Hills winery and sipping on wine in the sunshine, I nor most others were prepared for how things would change, and so quickly.
My business is nearly four years old; it's been equal parts exciting and thrilling to run my own business. But it's also a lot of hard work, long days, weekend work, sleepless nights and putting yourself out there mentally, physically and emotionally.
As the world around us seems to move at an ever-increasing pace, we are reminded daily just how fast the tech and digital space is advancing and the effect that is having on our lives. As business owners, we need to be aware of the changes and be open to evolution in the ways we do business.
You only need to look at what you can do on a smartphone, how you can order things online, and how we can connect more than ever before with people.
AI – Artificial Intelligence is becoming more and more commonplace. As people in traditional customer service roles and bricks and mortar stores get replaced by computers and bots, I think it's time to reflect on what makes up human connections and what creates brand loyalty and repeat customers.
The new year is in full swing, and it might be the perfect opportunity to take a step back in your business and have a look at how your staff and yourself if you are an owner/operator, are serving your customers.
Also, consider where there might be opportunities for improvement.
Ongoing and consistent evaluations and tweaking things in business are essential for success.
Here are some useful tips to enhance your customer service for 2020.
Kate Bickford MD & Owner - BK AGENCY: