SHOP SERVICES

Social Media - Social Media Starter Pack

A$10,000.00 A$8,500.00

Are you new to social media? Let us help you get started.

Included:

Social Media Strategy

Includes a one on one session in person or via Teams to flesh out your business goals and KPI's.

We will then get to work on developing your social media strategy for the next 12months. This includes:

Set SMART Goals that are achievable and practical for your business.
Market and competitor research - 3 key competitors in your market.
Develop your Target Audience. 2 - 3 target audience profiles.
Tone of voice - Visual and for your copy.
Brand Digital audit.
Develop content pillars and social profile strategy.
Establish the most important metrics and KPIs to measure your ROI.
How to create and curate engaging social content that is on brand.
Content recommendations.
Influencer marketing recommendations - 3 ideas for potential collaborations.
Content planning template.
Blog post recommendations and content pillars.
Posting Guidelines - Including hashtags, etc
Monthly Social Media plan - Including times of day to post, types of content.
Advertising recommendations - Including budget.
Six month plan on a page - Including key milestones and how to measure ROI.

Account creation + Business Manager Set up

We will create social accounts for you.

Includes:

Set up for relevant accounts as per strategy document.

Linking to business manager.

Ensuring on brand assets are set up, logos, bios, business info, story templates, etc

Set up for business manager account.

Photoshoot

Includes a once-off photoshoot to capture imagery with one of BK Agency's creative team.

Planning and mood-boarding

Meet with our team for 1hr to plan out content for your first business shoot. We will pull together a concept for you and send through a plan on a page and moodboard for your approval.

Photography

Shoot high resolution imagery 40 images for social media.

Editing/Retouching

All final images will be re-touched and edited - included in package.

Templates and Marketing Collateral

We will provide 5 templates for use on social media specific to your business needs.

First month of content

We want to see you succeed and to get you started we will create your first month of content:

3 posts to Instagram and Facebook per week for a four week period.
Community management of your social accounts.
Copywriting and curation of imagery.

Follow up consultation

Once you've started and through your first month, we’ll schedule a follow up consultation to make sure you’re on the right path to success.

Terms & Conditions

Subject to availability. Payment is required in full upfront.

Strategy: Dates are subject to availability. Please allow up to 4 weeks for delivery of your social media strategy. The social media strategy document will be provided to your 4 - 5 weeks after your initial consultation.

Photoshoots

Photoshoot dates will need to be agreed upon in the first consultation. For product photography we may require you to provide stock to ensure the photoshoot can be completed.

For photoshoots on site we will travel within a 52KM radius of Melbourne free of charge, anything outside that service area may require additional travel costs to be reimbursed. (on negotiation and as required)

Marketing Collateral

We supply all templates and documents with one round of changes for our clients. Changes must be advised in writing as soon as possible.

Any changes beyond first round will be charged out additional at an hourly rate of $175.00 + GST per hour.

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Social Media - Content Shoot: Photography & Videography

A$3,500.00 A$3,100.00

We can help you look good on the internet with professional photography and videography. Content is king!

50 social media images of your product, business or offering,

5 social media videos (10-15 seconds each) of your product for stories and posts.

Included:

CONCEPT & ART DIRECTION

Storyboarding and Art Direction for photo and video session based on client brief. We will prepare a mood-board to set the scene of the shoot.

VENUE

We will either shoot in one of our studio spaces or on site at your business,

STYLING

We will style and curate your shoot on the day.

VIDEOGRAPHY

A videographer will be available on the day to shoot high resolution video to use through stories on Instagram.

Terms & Conditions

Subject to availability. Payment is required in full upfront.

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Marketing - Email Direct Marketing

A$450.00 A$350.00

We can help grow your business with killer copywriting that speaks direct to your target audience.

Included:

You provide the content and we will make you look good:

We will write copy that is on brand and gets your message across.

We will design a template that is on brand for your business.

We will upload it via Mailchimp

We will send it to your email database

This includes one round of changes.

Please note we will need access to your Mailchimp and brand guidelines.

Terms & Conditions

Subject to availability. Payment is required in full upfront.

Turn-around time from brief through to first draft is generally 3-5 business days (subject to availability)

Any changes after initial round of first changes will be charged out at a rate of $175.00 + GST per hour.

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Social Media Services -Content Shoot: Product Photography

A$3,000.00 A$2,500.00

We can help you look good on the internet with professional photography. Content is king!

Included:

A suite of product images for your business that are on brand and relevant for social media use.

We try and capture as much content in a shoot as we can for you to use.

You will get minimum 50 images for use from this shoot if not more.

Here’s what’s included in this package to produce these images for you.

CONCEPT & ART DIRECTION

Storyboarding and Art Direction for photography session.

VENUE

We will either shoot in one of our studio spaces or on site at your business (Melbourne/VIC only)

We work with clients nationally so you will just need to provide us with your products and we will shoot.

STYLING

We will style and curate your shoot on the day.

EDITING

We will fully re-touch all images and ensure you have enough killer content to use throughout your socials.

Terms & Conditions

Subject to availability. Payment is required in full upfront.

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Marketing - Website Copywriting Refresh

A$2,500.00

Included:

We will refresh your website copy. 4 pages included in this costs.

Initial 40 min Teams call to discuss requirements.

We will write copy that is on brand and gets your message across.

We will provide you with copy for you to update in your website.

This includes one round of changes.

Please note we will need access to your Mailchimp and brand guidelines.

Terms & Conditions

Subject to availability. Payment is required in full upfront.

Turn-around time from brief through to first draft is generally 3-5 business days (subject to availability)

Additional changes to copy at a rate of $175+ GST per hour

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Marketing - Professional Blog post writing

A$350.00 A$250.00

We can help grow your business with killer copywriting that speaks direct to your target audience.

Included:

You provide the content and we will make you look good:

We will write copy that is on brand and gets your message across.

We will develop a blog 500 - 1,500 long in your chosen topic and tone of voice.

We will send to you for approval.

We will upload it to your website and ensure it is SEO optimised.

This includes one round of changes.

Please note we will need access to your Mailchimp and brand guidelines.

Terms & Conditions

Subject to availability. Payment is required in full upfront.

Turn-around time from brief through to first draft is generally 3-5 business days (subject to availability)

Any changes after initial round of first changes will be charged out at a rate of $175.00 + GST per hour.

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